James Lapides | Slideshow

Graphic Intervention


Graphic Intervention: Slideshow: Slide 20

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Watch out! — Tanzania, 1996
Anon, developed by the Tanzania AIDS Project Social Marketing Unit (PSI) as part of AIDSCAP, funded by USAID

A couple discussing the importance of using condoms for safe sex. Here the female has been given more leverage than her male partner in deciding against having sex without condoms. This notion of female empowerment seeks to educate the public that female and male individuals are equally responsible in their decision to have safe sex and healthy children. This is also an advertisement for Salama condoms.

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